Who is Equity Trust and why are they the partner for IRA accounts?
Equity Trust manages $25B+ in alternative assets; GBI Direct is the metals broker.
GBI Direct and Equity Trust have an integrated platform that allows you to manage your precious metals IRA seamlessly in one place — something most dealers in the industry are not able to offer.
Equity Trust Company serves as your IRA custodian. As a passive custodian with over $25 billion in assets under custody and administration, they are responsible for the account itself — including funding, contributions, rollovers, and distributions.
GBI Direct serves as your precious metals broker, handling the buying, selling, and delivery of your assets. GBI Direct is not an IRA custodian but works directly within the Equity Trust platform on your behalf.
With this integration, when you place a buy or sell request through GBI Direct, it flows directly into your Equity Trust IRA without the back-and-forth coordination typically required when working with separate custodians and dealers. The result is a faster, smoother experience from start to finish. (Please note: depending on the request additional documentation may be required for Equity on certain transactions for reporting)